New Orleans to host Champions Bowl in 2015 New Orleans to host Champions Bowl in 2015 Virginia Tech head coach Frank Beamer, right, and Michigan head coach Brady Hoke pose for photos with the Sugar Bowl trophy during a news conference before their BCS Sugar Bowl NCAA college football game in New Orleans, Monday, Jan. 2, 2012. (AP Photo/Gerald Herbert) Ted Lewis| Advocate sportswriter Nov. 06, 2012 Comments The Sugar Bowl has landed The Champions Bowl between the Southeastern Conference and the Big 12 Conference, according to Sugar Bowl CEO Paul Hoolihan on Tuesday. The Sugar Bowl was awarded the game on a 12-year contract after the 2014 season. If the bowl is chosen as a semifinal game game in the new BCS, it would not host the SEC-Big 12 game. The game will feature the highest available teams from the two conferences unless one or both teams are selected to play in the new four-team setup to determine the national champion. "New Orleans and the Sugar Bowl are synonymous with post-season college football," SEC Commissioner Mike Slive said. "For many years, fans have enjoyed the color and pageantry that new Orleans offers. The Mercedes-Benz Sueprdome has hosted many Super Bowls, Sugar Bowls and National Championship Games, and having teams from the Big 12 and SEC in a post-season college football game together only adds to this list. We look forward to competing against the Big 12 as a new championship tradition begins on New Year's Day." Big 12 Conference Commissioner Bob Bowlsby there has been an excitement since the game between the two conferences was announced. The Sugar Bowl and the Cotton Bowl were the two finalists for the game. "There were greaet cities, attractice destinations, and impressive venues to consider," Bowlsby said. "Now Big 12 fans can look forward to a New Year's tradition and coming to New Orleans to support their team. We are thrilled about our long-term association with our SEC colleagues and to be in partnership with the Allstate Sugar Bowl." Jack Laborde, the president of the Allstate Sugar Bowl, said it was a great day for the bowl, the city of New Orleans and the state of Louisiana. "What this means for our city and state is hard to fully explain," Laborde said. "With the privilege of hosting this game comes a national spotlight, a position at the top of the college football world and untold tourism dollars. We couldn't be happier and grateful for the opportunity." The Sugar Bowl is expected to get at least two BCS championship games, which will be awarded next spring.