BR’s L’Auberge Casino reportedly to host Miss USA pageant BR’s L’Auberge Casino reportedly to host Miss USA pageant Advocate staff report March 12, 2014 Comments A prominent pageant blogger is reporting that Baton Rouge will host the Miss USA pageant this summer. ThePageantGuy.com report said L’Auberge Casino confirmed the pageant has blocked rooms at its hotel for the pageant to be held June 8. Mayor-President Kip Holden, Lt. Gov. Jay Dardenne and Visit Baton Rouge President Paul Arrigo are scheduled to hold a news conference Thursday morning “to announce that Baton Rouge will host a major live entertainment event this year.” Pageant owner Donald Trump is similarly scheduled to make an announcement about the pageant on the “Today” show Thursday. Started in 1952, the Miss USA pageant has been held in Las Vegas in recent years. It was held in Shreveport in 1997 and 1998.