Armed man robs SugarBelle Bakery Armed man robs SugarBelle Bakery Advocate staff report Feb. 13, 2014 Comments Baton Rouge police are looking for the man who robbed the Sugarbelle bakery Wednesday morning in the 5100 block of Plank Road. A black, slim man, 5 feet 8 inches tall and in his early 20s, entered the bakery shortly before 11 a.m. Wednesday, pulled out a handgun and demanded money, said Cpl. L’Jean McKneely, a Baton Rouge police spokesman. The man, who had a twist in his hair, grabbed money from the store’s register and fled the store on foot toward Hollywood Street, McKneely said. McKneely said the man wore a gray hoodie, blue jeans a baseball cap. Anyone with information about this incident can contact police at (225) 389-3845 or Crime Stoppers at (225) 344-7867.