Southern University’s marching band is featured in the new single and video from the Jonas Brothers titled “Pom Poms.”
In the first video the pop singers have shot together in four years, members of Southern’s band, known as the Human Jukebox, are featured prominently in several scenes.
The video, depicting the brothers performing on a high school football field, starts with a Southern drum major blowing a whistle. The video ends with the entire band performing a choreographed routine to the song before marching off the field.
During the past 18 months, members of the Human Jukebox and Southern’s Dancing Dolls dance team have enjoyed national recognition at a number of different venues.
The Dancing Dolls performed with Madonna during halftime of Superbowl XLVI in 2012 in Indianapolis. Both the Human Jukebox and the Dancing Dolls performed during the Superbowl XLVII pregame show in New Orleans.
In a news release, Southern Band Director Lawrence Jackson said the Jonas Brothers video was shot in 10 hours Feb. 16 on a St. John the Baptist Parish high school football field.
“It was a really good experience for the students. The students were excited to see how videos were shot,” Jackson said. “They started shooting in the afternoon and ended at about midnight. Everyone was freezing and ice started to settle on the drums.”
But “the students worked through it like champs,” he added.