CATS service criticized

Advocates give BR transit system bad grade

Members of the faith-based advocacy group Together Baton Rouge criticized Capital Area Transit System officials Monday night, giving them a failing grade for communicating with the public.

The criticisms came in a quarterly public meeting that Together Baton Rouge held with CATS to deliver a series of grades for hitting certain benchmarks in service.

CATS received a C-minus grade overall.

“It wasn’t a good month, the public relations were terrible,” Together Baton Rouge’s Edgar Cage told CATS CEO Brian Marshall and board President Jared Loftus.

Cage later called the bus system’s communication efforts over the past moth “a complete and absolute failure.”

The criticism stemmed from court testimony last month by CATS Chief Financial Officer Gary Owens.

Owens said in court that due to lower anticipated revenue, CATS would only be able to offer two express or “limited stop” routes beginning in 2014, which is six fewer than the eight promised in the run-up to the CATS tax election in April. Voters in Baton Rouge and Baker approved a 10.6-mill property tax to bolster the bus system in that election.

Owens’ testimony came during a hearing in a lawsuit filed by Cajun Industries Executive Milton Graugnard that challenged the legality of the CATS election.

Marshall said Monday night that CATS plans to offer seven of the eight promised routes. The eliminated route is the Gardere-to-LSU route, and reasons for its elimination relate directly to the lawsuit, he said.

Loftus said that when the hearing was held, route-planning was still ongoing.

“There was a communication issue,” he said. “A lot of things have changed.”

Since the court hearing, reports from a route consultant hired by CATS have come in and showed that they could still have the seven routes, he said.

What Owens testified were “rough drafts of things that were going on,” Loftus said.

Cage said the low grade should act as a wake-up call to CATS officials.

“We are very upset with the way communications were handled,” he told Marshall and Loftus. “The promises you made ... we are going to hold you to it.”

Cage concluded “We don’t want just talk. We want action.”

Marshall said he respected the communication grade, though he didn’t think it was fair.

“We know there’s a lot of work to do,” he said.

Together Baton Rouge also requested that CATS add more information to its website, including lists of on-times arrivals of its buses.

The site needs a “wholesale redesign,” Brod Bagert of Together Baton Rouge said.

In a written document, Together Baton Rouge said CATS’ current website is difficult to navigate and provides little in the way of relevant information.

“This lack of information accessible directly through CATS leaves the public in the dark about the building of a new transit system to which that public gave such a resounding vote of confidence earlier this year,” the document says.

Together Baton Rouge provided a list of ways to upgrade the website, including adding financial reports, a list of on-time arrivals, maps showing potential expansions and plans for transit reform.

Loftus agreed with Together Baton Rouge’s assessment of CATS website.

“That website has been the bane of my existence since I have been on the board,” Loftus said.

Marshall said CATS would handle any website upgrades with its in-house IT department.

In other areas, Together Baton Rouge gave CATS two A grades, for continuing service through 2012 and for attending the fourth quarter accountability meeting. They also gave CATS an incomplete grade for another objective: the purchase of vehicles for route expansions on O’Neal Lane, Essen-Bluebonnet, Lee Drive and in the Terrace-Thomas Delpit areas.


Please log in to comment on this story

Comments (8)


1) Comment by gumbo33 - 14/11/2012

I think a lot of people saw the flaws in the CATS Tax "plan" I just think this is what you get with folks who think money grows on trees and that government is infallible. I personally think we need to support a good transit system, perhaps partially subsidized by Taxes, partially funded by rate increases, but only if done right and not subject to the whims of poor leadership and questionable decision making. But, I still can't use it even if I wanted too because there is no route from where I live to my place of work and I live and work in the middle of the city. It's pathetic really.

2) Comment by ScotB - 13/11/2012

Where have I heard this before? Let me get this straight. CATS is actually doing a great job, they just don't communicate what they are doing well? That's the story? OK..........

3) Comment by Hello Baton Rouge - 13/11/2012

LOL at everyone who is shocked now that the voting is over with. I saw this coming from a mile off. Make the people riding the bus pay instead of the people fortunate enough to own a home (who dont ride the bus) and your problem is solved. Good grief.

4) Comment by gumbo33 - 13/11/2012

Where is the route that takes you direct to stops along Essen coming from North of Jefferson Hwy? Oh WAIT, one dosen't exist!? Oh well, guess I will have to rely on my bike....Oh, but there is no safe way to do that without bike lanes, sidewalks or designated off road bike trails. Guess I will have to risk my life and ride on the side of the road where I will probably, at best, be ridiculed by passing motorists as they speed by to the next traffic choke point. Great Job state government, city council, mayor and other governing bodies for your outstanding leadership!

5) Comment by DMJ - 13/11/2012

I'm not a big fan of "faith-based" anything. That being said, souns like Together BR is holding CATS to task...for whatever that's worth.

6) Comment by Bouncer - 13/11/2012

The words "faith-based advocacy group" are enough to cause me to switch off and listen to nothing they have to say.

7) Comment by markedwardmarchiafava - 13/11/2012

If CATS were a private venture, do you really think The Advocate would devote this much attention to this matter?

8) Comment by phil - 13/11/2012

Seems like the story given in court would be the one I would actually believe. When can we grade Together BR for selling this CATS tax to begin with? I think this tax should be repealed because it was a bait-and-switch deal from the very beginning. Who wrote the tax proposition and how did it get through the entire system without someone catching the homestead exemption blunder?