A recent Advocate editorial discussed the appropriateness of the Louisiana Department of Education’s hiring of a public relations person, who will be dedicated to ensuring that the newly enacted public education reforms are properly communicated across the state (“PR additions odd priority,” Sept. 25). The conclusions drawn seem both inappropriate and out of context.
During this time of sweeping education reform in Louisiana, it is crucial that the changes and new priorities be communicated to educators, parents and students efficiently and effectively. The Baton Rouge Area Chamber and other business organizations strongly supported these reforms during the most-recent legislative session but understood that there would be a steep learning curve for educators, parents and the public to understand the many facets of the new laws.
As a business leader and chairman of BRAC’s education council, I appreciate the fact that these reforms are complex, yet they must be put into place swiftly. As such, we believe that clear communication is crucial and having the proper staff in place to handle this is vitally important. The state of Louisiana has the opportunity to set the tone for education reform across America. We must work together to ensure these changes are implemented as intended for the betterment of our education system and our children’s future.
Danny Montelaro, chairman
BRAC Education Council
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